MasterMIND Day. The members’ monthly business performance review.
Two hours a month to understand your numbers, with people who have your back.
You do not have to be a numbers person. MasterMIND Day is the monthly meeting of Avid members where, with a Business Performance Coach beside you, you understand what your business is telling you, decide what to do about it, and leave with a plan you believe in. Your own dashboard, a private review before the day, a room of owners who want you to win. Confidential, under NDA, and nobody is left behind. Once a month, online, 8:00 am to 10:00 am Pacific. Members only for now.
The monthly PULSE
PULSE
Performance. Understand. Leverage. Shift. Execute.
Five simple steps, the same every month, so the review becomes a habit rather than a scramble. The weekly rhythm keeps the business moving; the monthly PULSE is where you step back, see clearly, and decide from a position of control. It is how we keep a proper pulse on every owner, so nobody goes it alone with a challenge in their business.
P
Performance
Where the business actually is this month: budget versus actual, leads, conversion, sales, margin, cash and your core KPIs. No surprises, because you have already been through it with your Business Performance Coach.
U
Understand
What the numbers are telling you, in plain language, and the questions worth asking. Understanding is the point; nobody is tested.
L
Leverage
The one opportunity, or the one constraint, that would move the business most this month. Usually smaller and clearer than it felt at 2 am.
S
Shift
Your decision, made by you: what changes, what continues, what stops. Owners decide; Business Performance Coaches and peers help you see.
E
Execute
One commitment you choose, with a date, that the room will cheer for next month. Small, done, repeated: that is how businesses change.
What leads the event
You are never thrown in the deep end
Most owners arrive at Avid feeling that the numbers are something that happens to them. That changes here. You build your own business owner dashboard with your Business Performance Coach, you go through it together in private every month, and you walk into MasterMIND Day already understanding your business better than anyone else in the room. The numbers become yours, and so does the power that comes with them.
Your dashboard
Built together, owned by you
With your Business Performance Coach you choose the handful of numbers that run your business (leads, conversion, sales, margin, cash, the people measures) and build the dashboard that tracks them month to month. We do it with you, step by step, until it is simply how you run the business.
Every month
A private financial review
Before each MasterMIND Day you sit down with a Business Performance Coach, go through your numbers and your PULSE together, and get your questions answered one to one. You arrive prepared, confident, and clear about what you want from the morning.
Confidential
Private, and under NDA
Everything shared in the financial review and in the room stays there. Members and Business Performance Coaches sign non-disclosure agreements, so you can put the real numbers and the real problem on the table and get real help with them.
Nobody is left behind. Whatever is going on in the business, it gets addressed up front, clarified and improved immediately, with your Business Performance Coach and the room behind you. You are in charge of your business; we make sure you never have to carry it alone.
How the morning runs
Prepared before, peer-led on the day, held to it after
Three days before
You arrive with your PULSE done
Each owner completes the first page of their Business Performance Tracker (budget versus actual, leads, conversion and core KPIs) and the PULSE readiness form, with the best figures available. Your Business Performance Coach sees it before the day.
Confidence check
Two scores, no judgement
You rate your confidence in your numbers and your confidence reading them, one to ten. A four or below simply means your Business Performance Coach reaches out before the event to help, not after. Low confidence is supported, never judged; everyone started there.
The room
Cameras on, data first
Online, full presence. Understanding comes before advice, one issue at a time, and every issue leaves with a next step. Confidential, supportive, and safe to be honest in.
1 · Wins and mindset
Start with what worked
A short warm-up, a Point of Power mindset piece, and the monthly wins from around the room, with a hard stop so the morning stays on the work.
2 · PULSE Lock-In
Peer-led, groups of three
Each owner walks their group through the five steps and leaves with their Shift decision, their Execute commitment and the one issue they will bring to the hot seat.
3 · Hot Seats
Issue, clarify, reflect, options, decision
In the same group, each owner puts one real problem on the table and the group helps work it to a decision. Business Performance Coaches guide the process and keep it safe; the decision stays yours, because it is your business.
Who attends
The monthly checkpoint in the business performance coaching cycle
GrowthCLUB sets the 90-day plan each quarter. MasterMIND Day reviews the month against it. The weekly rhythm runs in between. It is included in MasterMIND, Premium MasterMIND and Elite MasterMIND; 1:1 Business Performance Coaching members may attend and also get a private monthly financial review. Not open to non-members for now.
Details
- When: once a month, 8:00 am to 10:00 am Pacific
- Where: online; dates on the events calendar
- Who: Avid members, peer room leaders and the Business Performance Coaches
- Bring: your completed PULSE, last month’s tracker page, and one problem for the hot seat
- Had a rough month and not prepared? Come anyway. You join a group as an observer, and your Business Performance Coach books a catch-up to get you back on track
Not a member yet? Compare the programs, or talk to a Business Performance Coach.


















