For active Canadian business owners

Find what is really holding your business back, and build a clear path forward.

Work online with one consistent Certified Business Performance Coach through a structured four-session diagnostic. Together, you will examine the business, identify the primary constraint, quantify the opportunity and build a practical Action Plan for what to do next.

Four private online sessions  ·  One consistent business coach  ·  Sessions 1 to 3: about 45 to 60 minutes  ·  Session 4: about 90 minutes  ·  Documented Action Plan

Complimentary. No credit card. No obligation to continue. Confidential. Limited weekly availability.

Why is the Trial complimentary?

We believe the best way to earn your confidence is to demonstrate our value on your actual business. These are working diagnostic sessions designed to create clarity and measurable direction, not four disguised sales calls.

Which part of your business needs attention most?

Sometimes the issue you see is the real problem. Sometimes it is only the symptom. The Trial helps determine what is actually happening and where the strongest opportunity for improvement may be.

Profit & Cash Flow

Revenue may be coming in, but cash flow, margin or profitability is not predictable enough.

Sales & Growth

Growth is inconsistent, overly dependent on the owner or not translating into stronger profit.

Team & Leadership

Good people are present, but roles, ownership, management or performance are inconsistent.

Systems & Owner Dependence

Too many decisions, relationships or delivery steps still come back to the owner.

Clarity & Direction

There are many possible priorities, but the business lacks evidence about what should come first.

Execution & Accountability

The right ideas may already be known, but they are not being implemented consistently or measured.

What if the problem you see is only the symptom?

The Trial is designed to help determine what is actually happening underneath it.

Real business result: from owner dependence to scalable systems

Michael J. Young

M-J-Y Fabrication · Vancouver, British Columbia

“I have doubled my revenue twice.”

Individual client experience. Results vary by business and implementation.

Michael describes a business where everything depended on him. Finding the right clients was difficult. Pricing was uncertain. Understanding the numbers was difficult. Stress was high.

After working with Avid, Michael built a capable team, understood his numbers, gained greater focus, and significantly reduced operational stress.

Diagnostic and prescription

Four sessions. One business. A much clearer picture.

Work online with your dedicated Certified Business Performance Coach through a structured diagnostic.

Session 1

About 45 to 60 mins

Understand

Build trust and understand the business, your story, goals, pressures and perspective before drawing conclusions.

Outcome

“We’re looking at the right things.”

Session 2

About 45 to 60 mins

Diagnose

Go beneath the surface. Examine bottlenecks, financial numbers, owner dependence and operational reality limiting results.

Outcome

“I can see what’s really getting in the way.”

Session 3

About 45 to 60 mins

Discover opportunity

Shift from problems to possibility. Identify highest-leverage growth drivers, uncaptured opportunities and key priorities.

Outcome

“I can see what’s possible.”

Session 4

About 90 mins

Build the path

Model and quantify realistic growth opportunities using the ActionCOACH 5 Ways Formula, applied through Avid’s diagnostic process, isolate the primary constraint and deliver your documented Action Plan.

Outcome

“I know where to focus and what to do next.”

Quantifying performance: the ActionCOACH 5 Ways Formula

During Session 4, we evaluate your business numbers across five core leverage points, applied through Avid’s diagnostic process, to model and quantify realistic growth opportunities:

1. Leads

Inbound interest

2. Conversion rate

Sales effectiveness

3. Transactions

Repeat frequency

4. Average dollar sale

Ticket size

5. Margins

Portion of revenue retained after costs

You will leave with more than a conversation

Your documented Action Plan belongs to you. You keep it whether or not you choose to continue working with Avid.

Primary constraint

Clear identification of the root issue limiting performance.

Implementation actions

Specific, practical steps the owner can begin immediately.

Named KPIs and metrics

Measurements to track progress and hold the team accountable.

Accountability and timing

Defined timelines and ownership for each action item.

Recommended next support level

Honest guidance on the most appropriate ongoing support option for your growth phase.

Root cause insight: sometimes one better understanding changes everything

Alicia McKnight

Freedom Cleaning and Organizing · Fort St. John, British Columbia

“Making a profit 80% higher… in one month.”

Individual client experience. Results vary by business and implementation.

Alicia describes being exhausted, doing everything herself, lacking direction, and knowing the company was not generating enough profit without understanding why.

She learned her numbers, examined which customers were actually helping the business, and started making different commercial decisions.

One standard. Four perspectives.

Meet your Avid business performance coaching team

Every Avid business coach is trained across the complete business. The difference is the unique perspective each person brings from years spent as an owner, operator, executive, strategist, people leader or systems builder.

Marijke van Holsteijn, Certified Business Performance Coach

Marijke van Holsteijn

Kamloops, British Columbia

Certified Business Performance Coach

ActionCOACH-certified · ABoS-accredited through Avid

“An internationally informed perspective on strategy, commercial growth, people development and disciplined execution.”

  • Ten years of firsthand business ownership before moving to Canada
  • International experience spanning marketing, sales, management, e-commerce and organizational improvement
  • Direct, empathetic and solution-oriented approach that turns complexity into measurable priorities

View full profile →

Darrick Boyes, Certified Business Performance Coach

Darrick Boyes

Langley, British Columbia

Certified Business Performance Coach

ActionCOACH-certified · ABoS-accredited through Avid

“A lifelong owner-operator’s perspective on building stronger, more profitable, scalable and less owner-dependent businesses.”

  • More than 25 years of firsthand entrepreneurial and operating experience
  • Experience building, operating, buying and selling businesses across multiple industries
  • Strong commercial perspective in finance, strategy, systems, accountability, scale and exit readiness

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Andrew G. Bull, Certified Business Performance Coach

Andrew G. Bull

Vancouver, British Columbia

Certified Business Performance Coach

ActionCOACH-certified · ABoS-accredited through Avid

“An executive and performance perspective on leadership, strategic execution, scale and organizational complexity.”

  • More than 20 years of leadership across national and international B2B and B2C organizations
  • Strong operational capability in structure, productivity, change, systems and KPI-driven execution
  • Calm, candid and collaborative approach to leadership growth and sustained accountability

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Brandon Kreklewetz, Business Performance Coach, ABOS Certified

Brandon Kreklewetz

British Columbia

Business Performance Coach, ABOS Certified

ABoS-accredited through Avid

“An owner’s perspective on building teams, systems, customer experience and performance that move together.”

  • Started his first nutrition retail business at 19, built it from scratch and sold it profitably within two years
  • 17 years across business ownership, hospitality management, hotel operations, sales development and leadership
  • Led teams up to 80 employees and 8 managers across profitability, budgets, SOPs and customer experience

View full profile →

Every Avid business coach meets the same professional standard

Your dedicated business coach works from a structured diagnostic and accountability system and is supported by the complete Avid team and ActionCOACH global resources.

Accreditation and development

  • Business Performance Coach development and ABoS accreditation through Avid
  • ActionCOACH certification held by select Avid business coaches
  • At least 100 hours of professional development annually
  • Weekly teaching or facilitation of structured business education
  • Executive business coaching training and one-to-one and group business coaching development

Whole-business capability

  • Strategic planning, vision, annual planning and 90-day execution
  • Time management, delegation and owner effectiveness
  • Financial understanding, cash flow, profitability, budgets, forecasts and KPIs
  • Sales, marketing, client acquisition and client retention
  • Operations, delivery systems and process documentation
  • Recruitment, onboarding and team training
  • Leadership, management and high-performance teams
  • Systems, technology, testing and KPI measurement
  • Scale, succession, valuation and exit readiness
  • AI tool selection, training, guidance and implementation planning
  • Group training, one-to-one business education and executive business coaching

Avid business coaches guide, coach, mentor and train owners, leaders and team members through practical implementation. They work with the client, not as outsourced system installers, helping the business build the knowledge, systems and internal capability required for lasting performance.

Credibility and due diligence: “I was very wary around anything labeled as coaching.”

Josh Harder

Theraluxe Home Wellness · Langley, British Columbia

Josh did not simply accept the idea of business coaching. He conducted extensive research and reference checking before making his decision.

What he found after joining was an experienced business coach, established systems developed through decades of experience, and a highly personal one-on-one relationship.

Independent recognition

Recognized three years in a row

Avid has received independent Canadian Business Review Board recognition in 2024, 2025 and 2026.

Canadian Business Review Board 2024 Verified

2024 Verified
Avid ActionCOACH Business Growth Community · Kamloops, BC

Canadian Business Review Board 2025 Verified

2025 Verified
Avid ActionCOACH Business Growth Community · British Columbia

Canadian Business Review Board 2026 Verified

2026 Verified
Canadian Business Review Board Inc. · Canada

Because we would rather demonstrate our value than tell you about it.

Avid already has the business assessment tools, performance methods, metrics, strategies and business coaching resources. Rather than asking an active business owner to believe a marketing claim, we want the opportunity to put those capabilities to work on your actual business.

Over the two weeks, our goal is to help you see something useful:

  • Uncovering a problem beneath the symptom.
  • Identifying an opportunity you were not seeing.
  • Validating something you already suspected.
  • Finding a performance gap that deserves attention.

At the end, you will have a documented Action Plan and a decision to make. If continuing together makes sense, we will explain options. If not, there is no obligation.

We believe the best way to earn your business is to first earn your confidence.

Is the 2-Week Business Performance Trial right for your business?

Qualifications and expectations

The objective is not to put as many people as possible through four sessions. It is to make sure there is a meaningful business challenge where the process can create substantial value. We are primarily looking for active operating businesses where:

  • The business is active and generating revenue
  • The participant is an owner, partner or genuine key decision-maker
  • There is an open mind to examining current operational realities
  • The owner is prepared to participate across four sessions and take action

Apply for the Trial

Tell us about your business and what is taking most of your attention. We confirm the fit and book Session 1.

The application

Five short sections, a few minutes

Your role and the business, what is taking most of your attention, what you would like to improve over the next 90 days, and what you think is getting in the way. Your answers help us confirm the fit and match you with the right business coach before Session 1 is booked.

No credit card. No obligation to continue. Confidential.

Frequently asked questions

Direct answers about the 2-Week Business Performance Trial.

Is the Trial really complimentary?

Yes. There is no cost and no credit card required. We demonstrate value on your actual business before asking for any longer-term commitment.

Who is eligible?

Active, revenue-generating operating businesses, represented by an owner, partner or co-owner, or key decision-maker.

How much time does it require?

Four private online sessions over approximately two weeks. Sessions 1 to 3 are 45 to 60 minutes each; Session 4 is approximately 90 minutes.

Who will I work with?

You will work one-on-one with a consistent Certified Business Performance Coach across all four diagnostic sessions.

Can I request a different business coach?

Yes. If after booking you prefer to switch to a different Business Performance Coach, simply reply to your confirmation message and our team will assist based on availability.

Is my business information confidential?

Your business information, financial data and diagnostic documentation are treated confidentially in accordance with Avid’s privacy and confidentiality practices.

What will I receive after Session 4?

A documented Action Plan containing your primary constraint, clear implementation steps, named KPIs, accountability timelines, and recommended next support level.

What happens if I decide not to continue?

There is zero obligation. You keep your documented Action Plan and pursue it independently or whenever the time is right.

What support is available afterward?

If continuing together makes sense, several ongoing business coaching and support options exist. Your business coach will explain the best match for your business.

Can I speak with someone before I begin?

Yes. Book a 20-minute Fit Call below to ask questions and confirm fit with our team before committing to the four sessions.

Have a few questions first?

Book a 20-minute Fit Call

Have a short conversation with our team to ask questions, confirm fit, and determine whether the 2-Week Business Performance Trial is right for your business. In a relaxed 20-minute Fit Call, our Business Development Coordinator will answer your questions, explain how the complimentary Trial works and help you determine whether it is the right next step. No pressure. No obligation.

What could become clearer in your business over the next two weeks?

You do not need to have all the answers. Bring us the business you have today: the challenges, opportunities and unknowns. We will start there.

Four private sessions • Structured business diagnostic • Documented Action Plan

No credit card. No obligation to continue. Confidential. Prefer to ask questions first? Book a 20-minute Fit Call.